Today is the first day of the new Gap Khaki launch with designers (and winners of the 2008 CFDA Vogue fashion awards) Alexander Wang and Vena Cava. The ads are pretty awesome (I just spied my first look at them in the Sunday Times this weekend) and definitely do what Gap used to be known for doing – clean, happy, ads. These were shot by photographer Craig McDean. I myself am not a huge khaki fan but might have to satisfy my curiosity and head into the Fifth Avenue Gap today to see what the hype is all about.
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