March 23, 2009

Beeline & Wolff Olins.

Bumblebees and branding. Put them together and what's not to love? Though this design work is a few years old, I just stumbled on it via theWolff Olins website (of which I look at and drool). They are super-talented and I might give my left arm to work with them on just one project (I can't give them my right arm because then I wouldn't be able to do any work).

This clever design work was done for a Russian telecommunications company called Beeline. I love the clever use of color combos in everyday objects to represent their brand, Beeline (and how could you NOT use black and yellow?!).

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