May 13, 2009

Hey Cupcake!

Who says restaurant/food branding has to end when there are no real walls? I hope no one does because the mobile food "trucks" down in Austin on South Congress have another idea in mind. This one, Hey Cupcake, in particular caught my eye with their pink typography bouncing off the metallic silver trailer. That and the enormous cupcake rotating on the roof didn't hurt either. Small attention to detail was paid to the napkin holders and even the license plate.

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